Cold-Air Inflatables

Question: Is My Cold-Air Inflatable Durable Enough for Water?

Question: Is My Cold-Air Inflatable Durable Enough for Water?


Cold-air inflatables are balloons that have an electric blower running continuously while the display is in use. This type of inflatable cannot be used or submerged in water (pool, lake, ocean, etc.).

However, water – such as rain – will not be a problem as cold-air inflatables are designed for both indoor and outdoor use.

We recommend taking down your inflatable display if there are storms in the forecast (downpours, wind and lightening!) and to be sure your inflatable is only packed with completely dry to prevent mildew.



The Display Company Uses an Inflatable Leaning Tower of Pisa at Italian Heritage Festival

Leaning Tower of PisaInflatable Case History Brief #L2974

Giant Inflatable Leaning Tower of Pisa Replica

Who: The Display Company
What: Inflatable Replica of the Leaning Tower of Pisa
Where: This was on display at the Italian Heritage Festival in Buffalo, NY.
When: Summer 2011
Why: The Display Company wanted to attract onlookers at the largest street festival in the United States.
Product Line: Inflatable Stage Props

By creating a 30′ replica of one of Italy’s most well-known attractions, The Display Company of New York attracted attention from onlookers at a large street festival and gave the event some Italian flair.

If you want to learn more about using props to attract people at a festival like The Display Company, download our free eBook, Getting Started with Custom Inflatables.

Leverage Other Advertising Mediums with Inflatables

inflatable-corvette-billboardJust like the old jingle that sang the praises of baseball, hot dogs, and apple pie, Chevy’s new ad campaign comparing Corvettes to rockets is a patriotic call to action for car buyers. But let’s face it. Even the most compelling commercial can become a distant memory when consumers face a dozen dealerships filled with shiny new cars. Lucky for you, inflatables make great reminders.

Picture those same car buyers tooling down your street on a Saturday afternoon. A giant, inflatable rocket juts skyward from the center of your lot, and they’re reminded of the commercial that had them dreaming about a new Vette. Before you know it, they’re in your showroom drooling over the latest models. When it comes to making a sale, getting the buyer in the door is the hardest part. So even if a Corvette isn’t in their future, you’ll still have a perfect opportunity to show them something a little more practical.

A rocket isn’t just a pipe dream. Cold-air inflatables can easily soar 40 or even 60 feet into the sky, turning heads and drawing customers from miles away. Their small footprint leaves lots of space for the important things – like cars – in your lot, and unlike tents and multicolored flags, inflatable advertising balloons haven’t been seen everywhere. They’re exciting, they’re larger than life, and just like a real spaceship, they’re a natural draw for curious audiences.

Ask Landmark Episode 3: Using Cold-Air Inflatables at Trade Shows

Giant inflatables manufacturer, Landmark Creations, answers common questions about custom inflatables.

In Episode 3, Tom and Stephanie discuss the basics of using cold-air inflatables as trade show displays.