What’s rule #1 of tradeshows? Separate yourself from all the other exhibitors. Inflatable kiosks give you the golden opportunity to stand apart from every other pop-up tent and ordinary tradeshow booth on the floor. Inflatable kiosks are popular for product demonstrations and sampling because they’re visually appealing, easy to use and provide large canopy areas. Well-designed kiosks are exceptional because they reinforce your brands and attract attention while maximizing the available space at your events.
Here are 5 professional design tips to follow when creating your new kiosk.
Tip 1: Consider Shape & Design Elements
When promoting a new product or developing a themed booth; think vertical for the most effectiveness. If you’re sampling a new coffee, for example, building a kiosk in the shape of the cup will get you noticed from greater distances while reinforcing your brand.
Tip 2: Create Signage and Branding
One of the biggest advantages of inflatable kiosks is their 360-degree signage area. To make sure your design takes advantage of this real estate, consider your signage from all directions. Will other companies sponsor your event, or will you sponsor multiple events? Use removable banners to display messages tailored for each event or sponsor. Some custom kiosks can be fitted for entirely new graphics, saving you the cost of purchasing a new kiosk when the time comes to rebrand.
Tip 3: Calculate Your Inside Measurements
If you’re using your inflatable kiosk for sampling, plan enough room inside the kiosk to store samples and allow for ample working areas. Giving prior thought to the interior space of your kiosk will ensure kiosk operators are comfortable and representing your brand with good cheer; not struggling in tight quarters.
Tip 4: Work Within The Outside Environment
How much total space do you have available? Will you be limited by tradeshow or outdoor limitations? In addition to the interior footprint, the inflatable itself will require 2 to 4 feet for structural support. Work with your inflatable manufacturer to layout a blueprint of your kiosk based on your needs. Striking the right balance between inside room and outside restrictions is at the heart of creating an effective design.
Tip 5: Plan for Power
Custom inflatable kiosks use a standard electrical plug in (120v GFI) and require a power source. If a wall outlet isn’t available at your events a generator can be easily used; but that’s a consideration you’ll want to plan for ahead of time, not during the event.
Using good design at the beginning of the project ensures that your inflatable will have plenty of messaging space, reinforce your brand and draw traffic to your space for years to come.
For more tips on designing exceptional kiosks and custom inflatables, be sure to download our FREE ebook, Getting Started with Custom Inflatables.